Medium-Term Management Plan

Purpose of PILOT Group

Our Creations Inspire Creativity

We innovate for all who think, learn, play, create, communicate.
We generate original technology and great ideas so creativity can be freely unleashed.
We inspire joyful thinking and facilitate visionary experiences for everyone.

2030 Vision of PILOT Group

We support the act of writing around the world and at the same time support society and culture in fields other than writing.

No. 1 Brand in the global writing instrument market—Expand overseas business and maintain domestic share
Grow with non-writing instrument businesses as the second pillar—Sales composition ratio 25%
Offer value to the environment, society, and employees—Contribution to the creation of a sustainable earth and society

Establishment of 2022–2024 Medium-Term Management Plan

To achieve Vision 2030, we have organized what we need to do now and positioned 2022–2024 as the three years of reform and challenge. We will push forward initiatives based on the five basic strategies to achieve our management indicators and financial guidelines.